Craft Cafe Artisan Chat - Sugared Euphoria

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Meet Sarah Henson from Sugared Euphoria

Please tell us about yourself: 
Hi! My name is Sarah, I'm a 26 year old Canadian mother to an adorable little boy who will be turning 3 in April. I love baking, crafting, art, rollercoasters and loud music. I come from an eclectic family of animal lovers! We have everything from cats and fish, to scorpions and even an albino hedgehog. There's never a dull moment in my life!

How long have you been in business?
I officially started offering my goodies for sale in February of 2012

Please describe your business:
I offer handcrafted glycerin soaps, jumbo bath bombs and fizzy bath salts in all sorts of fun designs and fragrances! Whether you just need something simple and relaxing to pamper yourself, or something more bright and upbeat to liven up your bath, my goal is to offer a diverse collection of gentle, skin-loving goodies suitable for the entire family!

Tell us what inspires you:
To be honest, everything inspires me! Whether I'm following current fashion and colour trends, thinking about holidays and weather forecasts or catching a whiff of perfume as someone passes me in a store, there's always a neverending supply of inspiration all around me. I'm especially inspired by other artisans! There's nothing that can get your gears turning more than being surrounded by such wonderfully talented and incredible people.

Please share with others, your best marketing techniques:
Host giveaways, offer discounts and promote wherever possible! Also, take the time to post and chat with your customers on a more personal level - from my own shopping experience, customers love knowing they are supporting artisans who are genuinely kind and caring!

What do you love most about your business?
 I love knowing that I can create whatever my heart desires, whenever inspiration hits. I love all the amazing people I've had the chance to meet, and the part of me that wants to squeal with joy every time I drop a package off at the post office and picture those goodies going from raw ingredients in my kitchen, to fully finished products ready to be enjoyed in a bathtub thousands of miles away!

Please tell us why have chosen Craft Café as a venue for your business?
 I chose Craft Café as the primary venue for my business because not only does it have surprisingly easy setup and is an amazingly affordable place to sell, but the customer service and sense of community is absolutely unrivaled! Not once have I felt left in the dark to compete or fend for myself, everyone involved is a joy to be around!

What advice can you give for crafters/artisans just starting out?
Don't ever be discouraged or scrap a project you truly love just because it doesn't sell or get tons of attention at first. Even if there are a million other artisans doing the same things you do, ultimately people will notice your products for the love, attention and passion you put into them. Follow your heart and continue to push your creativity!

Where do you see your business in 5 years?
Honestly, I prefer to fly by the seat of my pants! If you asked me 5 years ago what I would be doing now, I probably didn't have any idea then either. I just hope to push myself forward, build a bigger and better business network, offer a wider range of wonderful goodies and take on each day with as much positivity as possible. Oh, and I can bet 5 years from now my son will probably be a seasoned bath bomb making pro! ;)

Lastly, would you like to offer our readers a special or coupon code for your Craft Cafe shop?
Of course! Please feel free to come visit my shop and use code CHAT15 to save 15% off your entire order until 3.8.13.
Thank you for taking the time to chat with me! :)

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We would like to send out a big THANK YOU to Sarah for all her love and support.

Be sure to visit Sugared Euphoria soon ♥ ♥ Craft Cafe Shop / Facebook

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